Welcome to the latest edition of Social Commotion, Motion’s roundup of social media updates and news. Check out our top social media updates from March 2026.
LinkedIn Adds New Ways to Tap into Creator Partnerships
LinkedIn has introduced new tools to help B2B marketers get more value from working with creators. The platform says that 82% of B2B marketers already see influencer campaigns as important for delivering results. As video content becomes more popular on LinkedIn, experienced creators are becoming even more valuable for helping brands connect with their audience.
One of the main updates is expanding sponsorship options through Top Voices and BrandLink. These tools allow brands to place ads alongside content from well-known LinkedIn creators and publishers. Companies can now create larger partnerships that include things like co-branded posts, event appearances and sponsored video content to help boost brand awareness and credibility.
LinkedIn is also making it easier to run these campaigns by improving its ad system. Brands can now bundle different ad types together, reach more publishers and manage campaigns directly in Campaign Manager. It has also updated its payment system for creators and added more options for connected TV (CTV) ads. Overall, these changes give businesses more ways to use creator partnerships to grow their presence on LinkedIn.
Instagram Allows Users to Rearrange Carousel Posts
The long-awaited feature is here: Instagram users can now rearrange the order of photos and videos within a carousel post, even after it’s been published. Previously, once a carousel went live, the sequence was fixed, and any mistake required deleting and reposting the entire post, losing valuable engagement in the process. Now, users can simply edit the post, then “long press and drag” to reorder slides at any time, giving creators much more flexibility and control over how their content is presented.
Although the update improves creative control and enables easier experimentation, such as optimizing which image appears first, there are still limitations, as users can’t add new media to an existing carousel after posting. The change responds to one of the most requested features from creators and aligns with the platform’s push toward higher-performing formats, as carousel posts tend to drive more engagement and give multiple chances to capture audience attention.
Coming Soon: TikTok and Tubi Long-Form Creator Partnership
Tubi and TikTok have announced a first-of-its-kind partnership designed to help creators transition from short-form content into premium, long-form storytelling. Through Tubi’s upcoming “Creatorverse Incubator,” select TikTok creators will develop original series that will stream exclusively on the platform, giving them access to Tubi’s massive audience and a new pathway into Hollywood-style production.
The collaboration reflects a growing convergence between social media and traditional entertainment. Although platforms like TikTok have built massive audiences through short-form video, demand for longer, more cinematic content remains strong—especially among Gen Z viewers. Tubi has already seen success with creator-led content, signaling that audiences are eager for this next evolution of influencer-driven entertainment.
The partnership also aligns with Tubi’s free, ad-supported model, which continues to gain traction as subscription costs rise across the streaming landscape. By leveraging AI to deliver more personalized and contextually relevant ads, Tubi aims to enhance the viewing experience while keeping content accessible- positioning itself at the forefront of the next wave of streaming innovation. Watch the full interview with Tubi CEO Anjali Sud here.
