Kimberly-Clark
Innovative storytelling through scalable video content
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the situation
As a Fortune 500 CPG leader, Kimberly-Clark’s Global Communications team was evolving its communications strategy to put video at the center—driving stronger internal engagement while supporting enterprise-wide change management.
To do that effectively, they needed a creative communications partner that could move quickly, simplify production workflows, and scale high-quality video across multiple touchpoints. The focus was clear: elevate internal communications while maintaining consistency and efficiency across three key growth areas—corporate internal content, global town halls, and elevated storytelling that reinforced their innovative, consumer-obsessed culture.
the acceleration
Motion became an extension of the Global Communications team, building a scalable video engine rooted in the brand’s purpose: Better Care for a Better World.
By streamlining workflows and pairing human-centered storytelling with efficient production, we helped Kimberly Clark consistently connect employees’ daily work to broader business priorities—without sacrificing quality or speed.
the results
more engaging internal storytelling
Purpose-driven video content strengthened emotional connection and employee alignment across internal platforms and live events.
polished, seamless livestreams
From global town halls to executive fireside chats, Motion delivered cost-efficient, high-impact live experiences.
scalable production, smarter spend
Increased video volume without increasing complexity—maintaining brand integrity while controlling costs.
an always-on partner
From time-sensitive executive messaging to company-wide moments, Motion operates as their on-call production team—ready when it matters most.

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